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| Criterion |  Product Discovery Outcome-Driven Innovation |  UX Design Storyboarding |  Product Discovery Problem Interview |  Product Discovery Solution Interview |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a usage scenario needs to become understandable early, it condenses situations, context, and flow into a legible sequence. It helps check concept ideas before anything gets built. | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. |
Complexitydifferent | High | Medium | Medium | Medium |
Timedifferent | Mehrere Wochen | 30-90 min | 30-60 min je Interview | 30-60 min je Interview |
Participantsdifferent | 2-6 researchers plus sample | 1-8 | 5-12 Interviews | 5-10 Interviews |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Storyboard, Concept Narrative, Testable Assumptions | Problem Evidence, Risk Notes, Customer Segments | Solution Feedback, Objection List, Validation Notes |
Tagsno overlap | OutcomesInnovationResearchQuantitative | VisualizationConceptsSequencePrototype | DiscoveryInterviewsValidation | ValidationInterviewsPrototype |