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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Product Discovery Solution Interview | ![]() Innovation Design Sprint | ![]() UX Research Surveys |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. |
Complexitydifferent | High | Medium | High | Medium |
Timedifferent | Mehrere Wochen | 30-60 min je Interview | 4-5 Tage | 3-14 Tage |
Participantsdifferent | 2-6 researchers plus sample | 5-10 Interviews | 5-8 | 50+ |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Solution Feedback, Objection List, Validation Notes | Prototype, Test Findings, Decision Rationale | Survey Results, Charts, Segment Insights |
Tagsno overlap | OutcomesInnovationResearchQuantitative | ValidationInterviewsPrototype | Design sprintPrototypeValidationInnovation | QuantitativeResearchValidation |



