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| Criterion |  Product Discovery Outcome-Driven Innovation |  Agile ROAM Board |  UX Research Surveys |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | High | Low | Medium | Medium |
Timedifferent | Mehrere Wochen | 20-40 min initial, dann laufend | 3-14 Tage | 45-60 min |
Participantsdifferent | 2-6 researchers plus sample | 3-15 | 50+ | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | ROAM Board, Owner List | Survey Results, Charts, Segment Insights | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | OutcomesInnovationResearchQuantitative | RiskAgileTrackingAlignment | QuantitativeResearchValidation | AssumptionsRiskExperimentsValidation |