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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Delivery RAID Log | ![]() UX Research Surveys | ![]() Innovation Design Thinking |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitydifferent | High | Low | Medium | High |
Timedifferent | Mehrere Wochen | 30 min Setup, dann laufend | 3-14 Tage | 1 Tag bis mehrere Wochen |
Participantsdifferent | 2-6 researchers plus sample | 1-3 maintaining, briefing for everyone | 50+ | 4-10 |
Formatdifferent | Workshop + async | Async | Async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | RAID Log, Status Report Source | Survey Results, Charts, Segment Insights | Problem Statement, Prototype, Test Learnings |
Tagsno overlap | OutcomesInnovationResearchQuantitative | RiskTrackingStakeholdersGovernance | QuantitativeResearchValidation | InnovationPrototypeResearch |



