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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Process Mapping method illustration showing its working structure
Operations
Process Mapping
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.For a disturbance that's hard to pin down, the method cleanly separates problem, cause, and decision. It reduces mixing when symptoms allow several interpretations.
Complexitydifferent
HighMediumLowHigh
Timedifferent
Mehrere Wochen1-3 h15-30 min2-8 h
Participantsdifferent
2-6 researchers plus sample3-102-62-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProcess Map, Handoff List, Improvement BacklogRoot cause notes, CountermeasuresProblem Analysis, Decision Analysis, Risk Plan
Tagsno overlap
OutcomesInnovationResearchQuantitative
ProcessOperationsImprovement
Root causeIncidentLeanProblem solving
Problem solvingRoot causeDecisionOperations
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