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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.
Complexitydifferent
HighMediumLowMedium
Timedifferent
Mehrere Wochen30-60 min je Interview20-35 min2-3 h
Participantsdifferent
2-6 researchers plus sample5-12 Interviews1-53-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Evidence, Risk Notes, Customer SegmentsTest Card with a pre-set thresholdCompleted Lean UX Canvas, Hypothesis list, First experiment
Tagsno overlap
OutcomesInnovationResearchQuantitative
DiscoveryInterviewsValidation
ExperimentsValidationDiscoveryHypothesis
CanvasHypothesisOutcomesDiscovery
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