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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.
Complexitydifferent
HighMediumMediumHigh
Timedifferent
Mehrere Wochen45-90 min30-90 min1-4 Wochen
Participantsdifferent
2-6 researchers plus sample3-81-66-30 Experten
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncAsync
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesImpact Map, Outcome Hypotheses, Delivery OptionsDecision Tree, Option Map, Assumption ListExpert Forecast, Consensus Range, Assumption Notes
Tagsno overlap
OutcomesInnovationResearchQuantitative
OutcomesStrategyBehaviorPlanning
DecisionTreeOptions
ForecastingExpertsDecisionStrategy
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