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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
Mehrere WochenWochen bis Monate je Goal30-90 min45-90 min
Participantsdifferent
2-6 researchers plus sample3-101-63-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesGoals, Idea bank, Step-project list, Tasks, Learning reportsDecision Tree, Option Map, Assumption ListImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
OutcomesInnovationResearchQuantitative
RoadmapOutcomesPlanningExperiments
DecisionTreeOptions
OutcomesStrategyBehaviorPlanning
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