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| Criterion |  Product Discovery Outcome-Driven Innovation |  Product Strategy GIST Planning |  Product Discovery Assumption Mapping |  UX Research Surveys |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. |
Complexitydifferent | High | Medium | Medium | Medium |
Timedifferent | Mehrere Wochen | Wochen bis Monate je Goal | 45-60 min | 3-14 Tage |
Participantsdifferent | 2-6 researchers plus sample | 3-10 | 2-8 | 50+ |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Goals, Idea bank, Step-project list, Tasks, Learning reports | Assumption map, Test backlog, Risk ranking | Survey Results, Charts, Segment Insights |
Tagsno overlap | OutcomesInnovationResearchQuantitative | RoadmapOutcomesPlanningExperiments | AssumptionsRiskExperimentsValidation | QuantitativeResearchValidation |