View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Outcome-Driven Innovation |  Business Strategy GAP Analysis |  Product Strategy GIST Planning |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | High | Medium | Medium | Medium |
Timedifferent | Mehrere Wochen | 1-3 h | Wochen bis Monate je Goal | 2-4 h |
Participantsdifferent | 2-6 researchers plus sample | 2-8 | 3-10 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Gap Matrix, Action Plan, Risk Notes | Goals, Idea bank, Step-project list, Tasks, Learning reports | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | OutcomesInnovationResearchQuantitative | StrategyAnalysisPlanning | RoadmapOutcomesPlanningExperiments | StrategyPositioningInnovationValue |