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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration for Fault Tree Analysis.
Operations
Fault Tree Analysis
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For a critical top event with several possible triggers, the method logically models failure paths. It makes visible which combinations of conditions can lead to damage.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.For a risk that can only be managed through multiple layers of protection, the method examines the effectiveness of each barrier. It shows where safeguards are missing, too weak, or fail under real conditions.
Complexitydifferent
HighHighHighMedium
Timedifferent
Mehrere Wochen2-6 h1-4 Wochen2-4 h
Participantsdifferent
2-6 researchers plus sample3-81-62-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesFault Tree, Critical Paths, Cause Hypotheses, Control ActionsExperiment results, Decision log, Learning summaryBarrier Inventory, Failure Analysis per Barrier, Action Backlog
Tagsno overlap
OutcomesInnovationResearchQuantitative
RiskRoot causeSafety
ExperimentsGrowthAnalyticsValidation
Root causeSafetyIncident
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