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| Criterion |  Product Discovery Outcome-Driven Innovation |  Product Discovery Experiment Canvas |  Product Discovery MVP Test Matrix |  Product Discovery Hypothesis Prioritization Canvas |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. |
Complexitydifferent | High | Low | Medium | Medium |
Timedifferent | Mehrere Wochen | 30-60 min | 45-75 min | 60-90 min |
Participantsdifferent | 2-6 researchers plus sample | 1-5 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Completed Experiment Canvas, Success Metric | Test Matrix, Test Plan | Prioritization Canvas, Hypothesis Backlog |
Tagsno overlap | OutcomesInnovationResearchQuantitative | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryOptions | ExperimentsPrioritizationDiscoveryHypothesis |