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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Family Tree Analysis with its method-specific working model.
Operations
Family Tree Analysis
Paper illustration of MORT Analysis with its method-specific working model.
Operations
MORT Analysis
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.For a series of incidents with a similar pattern, the method arranges individual events as branches of a common origin. It makes visible which conditions keep recurring.For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps.
Complexitydifferent
HighHighMediumHigh
Timedifferent
Mehrere Wochen1 Tag bis mehrere Wochen2-4 hMehrere Tage bis Wochen
Participantsdifferent
2-6 researchers plus sample4-102-62-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Statement, Prototype, Test LearningsFamily Tree Diagram, Pattern Notes, Systemic MeasuresMORT Worksheets, Findings per Branch, Corrective Actions, Systemic Recommendations
Tagsno overlap
OutcomesInnovationResearchQuantitative
InnovationPrototypeResearch
Root causePatternsIncidentSystemic
Root causeSafetySystemicIncident
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