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| Criterion |  Product Discovery Outcome-Driven Innovation |  Innovation Design Thinking |  Delivery Cost of Delay |  Delivery MoSCoW |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence. | When a release carries too many demands and priorities are only ever negotiated, MoSCoW creates clear boundaries for the next cut. Must, Should, Could, and Won't make commitment, room for maneuver, and trade-off logic visible to everyone involved. |
Complexitydifferent | High | High | High | Low |
Timedifferent | Mehrere Wochen | 1 Tag bis mehrere Wochen | 90-180 min | 30-90 min |
Participantsdifferent | 2-6 researchers plus sample | 4-10 | 3-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Problem Statement, Prototype, Test Learnings | CoD Table, Prioritization Sequence | Prioritized Backlog, Release Scope, Tradeoff Notes |
Tagsno overlap | OutcomesInnovationResearchQuantitative | InnovationPrototypeResearch | PrioritizationDeliveryEconomicsDecision | PrioritizationScopeDecision |