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Criterion
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Purposedifferent
Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.
Complexitydifferent
HighHighMediumLow
Timedifferent
Mehrere Wochen1 Tag bis mehrere Wochen1-3 h60-90 min
Participantsdifferent
2-6 researchers plus sample4-105-304-10
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesProblem Statement, Prototype, Test LearningsConsensus Clusters, Theme Titles, Priority AreasProblem Cluster, Prioritized Challenge, Experiment
Tagsno overlap
OutcomesInnovationResearchQuantitative
InnovationPrototypeResearch
FacilitationConsensusWorkshopAlignment
FacilitationDecisionProblem solvingWorkshop
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