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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Product Discovery Context Canvas | ![]() Facilitation Alignment Mapping | ![]() Product Strategy Product Vision Board |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When an environment of users, systems, and constraints is hard to grasp, it puts the context compactly on the table. It creates a clear reading of influence, boundary, and dependency. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitydifferent | High | Low | Medium | Low |
Timedifferent | Mehrere Wochen | 45-90 min | 1-2 h | 1-2 h |
Participantsdifferent | 2-6 researchers plus sample | 3-10 | 4-12 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Context canvas, Open questions, Shared context notes | Alignment Map, Open Issues, Decision Questions | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | OutcomesInnovationResearchQuantitative | ContextFramingRequirementsCanvas | AlignmentStakeholdersStrategyFacilitation | VisionCanvasStrategyAlignment |



