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Selected:Outcome-Driven InnovationBusiness Model Stress TestBlue Ocean Strategy CanvasDesign Thinking
| Criterion |  Product Discovery Outcome-Driven Innovation |  Business Strategy Business Model Stress Test |  Business Strategy Blue Ocean Strategy Canvas |  Innovation Design Thinking |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitydifferent | High | High | Medium | High |
Timedifferent | Mehrere Wochen | Half day | 2-4 h | 1 Tag bis mehrere Wochen |
Participantsdifferent | 2-6 researchers plus sample | 3-8 | 3-10 | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Stress Test Report, Action Plan per Scenario | Strategy Canvas, Value Curve, ERRC Actions | Problem Statement, Prototype, Test Learnings |
Tagsno overlap | OutcomesInnovationResearchQuantitative | StrategyBusiness modelRiskDiagnosis | StrategyPositioningInnovationValue | InnovationPrototypeResearch |