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Selected:Outcome-Driven InnovationATAM (Architecture Tradeoff Analysis Method)Riskiest Assumption TestFake Door Test
| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Architecture ATAM (Architecture Tradeoff Analysis Method) | ![]() Product Discovery Riskiest Assumption Test | ![]() Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | High | High | Medium | Medium |
Timedifferent | Mehrere Wochen | Several meetings plus preparation and analysis; total effort depends on scope | 1-2 Wochen pro Iteration | 1-5 Tage |
Participantsdifferent | 2-6 researchers plus sample | Evaluation team, architects, and relevant stakeholders | 2-6 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations | Prioritized Assumption List, Test Plan, Results Report | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | OutcomesInnovationResearchQuantitative | ArchitectureQualityRiskTradeoffsStakeholders | ExperimentsValidationDiscoveryAssumptions | ValidationExperimentsDemandDiscovery |



