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| Criterion |  Product Discovery Outcome-Driven Innovation |  Architecture Architecture Inception Canvas |  Product Discovery Experiment Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | High | Low | Low | Low |
Timedifferent | Mehrere Wochen | 1-2 h | 30-60 min | 20-35 min |
Participantsdifferent | 2-6 researchers plus sample | 3-8 | 1-5 | 1-5 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Inception Canvas, Risks, Goal List, Open Questions | Completed Experiment Canvas, Success Metric | Test Card with a pre-set threshold |
Tagsno overlap | OutcomesInnovationResearchQuantitative | AlignmentArchitectureCanvas | ExperimentsValidationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |