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Criterion
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Goal Question Metric with its method-specific working model.
Engineering
Goal Question Metric
Purposedifferent
When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.Helps clarify technical problems, hypotheses, and next steps in concrete terms. It breaks a technical problem into testable parts. The result is captured as a GQM table and metric briefs.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 h2-4 h workshop plus review60-120 min90-180 min
Participantsdifferent
3-84-103-83-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
North Star metric, Input metric tree, Measurement cadenceStrategy Map, Objective Set, Cause-Effect HypothesesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogGQM Table, Metric Profiles
Tagsno overlap
GrowthMetricsAlignmentRetention
AlignmentExecutionGoalsCausality
GrowthRetentionConversion
MetricsMeasurementEngineeringAlignment
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