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Criterion
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-2 h1-5 Tage25-40 min1-5 Tage
Participantsdifferent
3-8Nutzertraffic1-5Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
North Star metric, Input metric tree, Measurement cadenceClick Data, Interest Signal, Learning DecisionLearning Card with evidence and next actionInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
GrowthMetricsAlignmentRetention
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryLearning
ValidationExperimentsDemandGrowth
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