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Criterion
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for DACI
Decision Making
DACI
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
MediumLowLowLow
Timedifferent
1-2 h45-90 min30-60 min1-2 h
Participantsdifferent
3-82-82-102-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
North Star metric, Input metric tree, Measurement cadenceAssumption List, Critical Assumptions, Learning PlanDACI Matrix, Decision Owner, Decision LogDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
GrowthMetricsAlignmentRetention
AssumptionsRiskDecisionDiscovery
DecisionRolesGovernanceAlignment
StrategyDecisionAssumptionsHypothesis
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