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| Criterion |  Growth North Star Metric |  Architecture Architecture Inception Canvas |  Growth Funnel Analysis |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 1-2 h | 1-2 h | 1-3 h | 1-4 Wochen |
Participantsdifferent | 3-8 | 3-8 | 1-5 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Async | Async |
Outputdifferent | North Star metric, Input metric tree, Measurement cadence | Inception Canvas, Risks, Goal List, Open Questions | Funnel report, Drop-off analysis, Optimization hypotheses | Experiment results, Decision log, Learning summary |
Tagsno overlap | GrowthMetricsAlignmentRetention | AlignmentArchitectureCanvas | AnalyticsConversionGrowth | ExperimentsGrowthAnalyticsValidation |