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Criterion
Paper illustration of the Morphological Analysis working structure.
Innovation
Morphological Analysis
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper matrix with seven SCAMPER rows, operator prompts and variations for a course portal.
Innovation
SCAMPER
Purposedifferent
For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows.
Complexitydifferent
MediumHighHighLow
Timedifferent
1-3 h1 Tag bis mehrere Wochen2-4 h30-60 min
Participantsdifferent
2-84-103-82-10
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Morphological Box, Concept Combinations, Idea ShortlistProblem Statement, Prototype, Test LearningsFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsSCAMPER Idea List, Concept Shortlist, Variation Notes
Tagsno overlap
IdeationInnovationCreativity
InnovationPrototypeResearch
Theory of ConstraintsSystems thinkingChange
BrainstormingIdeationCreativityReframingInnovation
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