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| Criterion | ![]() Innovation Morphological Analysis | ![]() Innovation Design Sprint | ![]() Product Discovery Concierge MVP | ![]() Innovation SCAMPER |
|---|---|---|---|---|
Purposedifferent | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. |
Complexitydifferent | Medium | High | Medium | Low |
Timedifferent | 1-3 h | 4-5 Tage | 1-4 Wochen | 30-60 min |
Participantsdifferent | 2-8 | 5-8 | 3-10 Kunden | 2-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Morphological Box, Concept Combinations, Idea Shortlist | Prototype, Test Findings, Decision Rationale | Concierge Learnings, Service Blueprint, MVP Risks | SCAMPER Idea List, Concept Shortlist, Variation Notes |
Tagsno overlap | IdeationInnovationCreativity | Design sprintPrototypeValidationInnovation | MVPValidationServiceDiscovery | BrainstormingIdeationCreativityReframingInnovation |



