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| Criterion | ![]() Business Strategy McKinsey 7S | ![]() UX Research Customer Journey Mapping | ![]() Architecture Software Architecture Canvas | ![]() UX Design Customer Journey Canvas |
|---|---|---|---|---|
Purposedifferent | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | The Software Architecture Canvas reduces a system to the most important architecture decisions, constraints, and interfaces. It is useful when teams need a resilient overall picture quickly. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 2-4 h | 2-4 h | 1-2 h | 1-3 h |
Participantsdifferent | 3-12 | 4-10 | 3-10 | 3-10 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | 7S Assessment, Alignment Gaps, Change Actions | Journey Map, Pain-point List, Opportunity Backlog | Architecture Canvas, Goals, Constraints, Quality Attributes | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | OrganizationStrategyAlignmentChange | JourneyServiceService design | CanvasArchitectureAlignmentWorkshop | JourneyCustomerService designCanvas |



