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Criterion
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Affinity Diagramming
UX Research
Affinity Diagramming
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
2-3 h2-4 h45–90 min1-3 h
Participantsdifferent
3-84-103-103-10
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Completed Lean UX Canvas, Hypothesis list, First experimentJourney Map, Pain-point List, Opportunity BacklogTheme clusters, Insight statements, Opportunity areasCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
CanvasHypothesisOutcomesDiscovery
JourneyServiceService design
SynthesisQualitativeRoot cause
JourneyCustomerService designCanvas
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