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| Criterion |  Innovation Lean Startup |  Innovation Morphological Analysis |  Innovation Rapid Ideation |  Innovation SCAMPER |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | Wochen bis Monate je Lernzyklus | 1-3 h | 5-20 min | 30-60 min |
Participantsdifferent | 2-8 | 2-8 | 1-20 | 2-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Morphological Box, Concept Combinations, Idea Shortlist | Ideenpool, Roh-Shortlist, Cluster | SCAMPER Idea List, Concept Shortlist, Variation Notes |
Tagsno overlap | LeanStartupValidationMVP | IdeationInnovationCreativity | BrainstormingIdeationDivergenceSpeed | BrainstormingIdeationCreativityReframingInnovation |