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| Criterion |  Innovation Lean Startup |  Innovation Morphological Analysis |  Innovation Design Thinking |  Innovation SCAMPER |
|---|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | Wochen bis Monate je Lernzyklus | 1-3 h | 1 Tag bis mehrere Wochen | 30-60 min |
Participantsdifferent | 2-8 | 2-8 | 4-10 | 2-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Morphological Box, Concept Combinations, Idea Shortlist | Problem Statement, Prototype, Test Learnings | SCAMPER Idea List, Concept Shortlist, Variation Notes |
Tagsno overlap | LeanStartupValidationMVP | IdeationInnovationCreativity | InnovationPrototypeResearch | BrainstormingIdeationCreativityReframingInnovation |