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| Criterion |  Product Discovery Landing Page Test |  Growth Pirate Metrics AARRR |  Growth Flywheel |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-5 Tage | 1-2 h Setup, laufend | 60-120 min | 1-4 Wochen |
Participantsdifferent | Nutzertraffic | 2-8 | 3-8 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop | Async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | AARRR funnel, Metric baseline, Experiment backlog | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Experiment results, Decision log, Learning summary |
Tagsno overlap | ValidationConversionMarketing | GrowthMetricsExperiments | GrowthRetentionConversion | ExperimentsGrowthAnalyticsValidation |