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Criterion
Paper illustration for Landing Page Test.
Product Discovery
Landing Page Test
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Purposedifferent
When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest.Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-5 Tage120 min initial, dann laufend30-60 min90-180 min initial, dann laufend
Participantsdifferent
Nutzertraffic3-62-83-8
Formatdifferent
AsyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Landing Page, Conversion Data, Learning SummaryHEART-GSM Table, DashboardPower Interest Grid, Strategy per StakeholderKPI Tree, Owner List
Tagsno overlap
ValidationConversionMarketing
MetricsUX researchMeasurementSatisfaction
StakeholdersFacilitationAlignmentPlanning
MetricsStrategyAlignmentMeasurement
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