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| Criterion |  Product Discovery Landing Page Test |  Growth Golden Circle |  Architecture Risk Storming |  Architecture arc42 |
|---|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | Helps clarify architecture context, options, and consequences in concrete terms. It organizes technical context, alternatives, and consequences. The result is captured as an Annotated Diagram, a Prioritized Risk List, and an Action Backlog. | arc42 structures architecture knowledge so teams can document system, decisions, and risks consistently. The template builds a living understanding of the architecture instead of scattered notes. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-5 Tage | 30-60 min | 60-90 min | 1-2 Tage |
Participantsdifferent | Nutzertraffic | 1-8 | 4-12 | 1-4 |
Formatdifferent | Async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Why Statement, Messaging Notes, Positioning Draft | Annotated Diagram, Prioritized Risk List, Action Backlog | Architecture Document, Context View, Runtime View, Deployment View |
Tagsno overlap | ValidationConversionMarketing | MarketingPositioningCommunication | RiskArchitectureWorkshopValidation | ArchitectureDocumentationCommunication |