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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-2 Tage1-3 h1-3 h30-60 min
Participantsdifferent
10-502-82-83-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesFive Forces Analysis, Competitive Risks, Strategic OptionsGap Matrix, Action Plan, Risk NotesSWOT matrix, Strategic options, Action list
Tagsno overlap
SatisfactionPrioritizationCustomer
StrategyCompetitionMarket
StrategyAnalysisPlanning
StrategyAnalysisMarketPositioning
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