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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
MediumHighMediumLow
Timedifferent
1-2 Tage4-5 Tage1-2 Tage20-45 min
Participantsdifferent
10-505-8Based on research questionBased on research question
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesPrototype, Test Findings, Decision RationaleFindability Metrics, Path Analysis, Revised IAContent groups, Label set, IA hypotheses
Tagsno overlap
SatisfactionPrioritizationCustomer
Design sprintPrototypeValidationInnovation
Information architectureNavigationFindability
Information architectureNavigationStructure
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