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Criterion
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
Paper illustration for Contextual Inquiry.
UX Research
Contextual Inquiry
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise.When metrics across the organization drift apart, it arranges drivers and effects under one shared logic. It connects customer value, product logic, and decision priorities. The result is captured as a KPI tree and owner list.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-2 Tage1-3 Wochen90-180 min initial, dann laufend1-2 h
Participantsdifferent
10-504-12 Beobachtungen3-84-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Kano Matrix, Feature Classes, Priority ThemesField Notes, Workflow Insights, Pain PointsKPI Tree, Owner ListAlignment Map, Open Issues, Decision Questions
Tagsno overlap
SatisfactionPrioritizationCustomer
UX researchObservationContext
MetricsStrategyAlignmentMeasurement
AlignmentStakeholdersStrategyFacilitation
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