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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.
Complexitydifferent
MediumLowMediumLow
Timedifferent
1-3 Wochen15-45 min1-3 h5-15 min
Participantsdifferent
5-12 Interviews2-85-303-20
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListVenn Diagram, Overlap Notes, DifferentiatorsConsensus Clusters, Theme Titles, Priority AreasRanked list, Consensus signal, Shortlist
Tagsno overlap
CustomerOutcomesNeeds
ComparisonFacilitationAlignment
FacilitationConsensusWorkshopAlignment
FacilitationVotingConsensusPrioritization
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