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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for Open Space Technology.
Facilitation
Open Space Technology
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a complex topic does not yet have a fitting agenda, Open Space Technology hands topic ownership back to the participants. The format suits questions that only move forward when real interest determines the order.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.
Complexitydifferent
MediumHighMediumLow
Timedifferent
1-3 Wochen0.5-2 Tage1-2 h15-45 min
Participantsdifferent
5-12 Interviews20-500+4-122-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListSession Marketplace, Proceedings, Action TopicsAlignment Map, Open Issues, Decision QuestionsVenn Diagram, Overlap Notes, Differentiators
Tagsno overlap
CustomerOutcomesNeeds
FacilitationLarge groupAutonomy
AlignmentStakeholdersStrategyFacilitation
ComparisonFacilitationAlignment
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