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| Criterion | ![]() Product Discovery Jobs to Be Done | ![]() Product Discovery Outcome-Driven Innovation | ![]() UX Design Lean UX Canvas | ![]() Innovation Design Thinking |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitydifferent | Medium | High | Medium | High |
Timedifferent | 1-3 Wochen | Mehrere Wochen | 2-3 h | 1 Tag bis mehrere Wochen |
Participantsdifferent | 5-12 Interviews | 2-6 researchers plus sample | 3-8 | 4-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Completed Lean UX Canvas, Hypothesis list, First experiment | Problem Statement, Prototype, Test Learnings |
Tagsno overlap | CustomerOutcomesNeeds | OutcomesInnovationResearchQuantitative | CanvasHypothesisOutcomesDiscovery | InnovationPrototypeResearch |



