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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of MORT Analysis with its method-specific working model.
Operations
MORT Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration for Causal Factor Analysis.
Operations
Causal Factor Analysis
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.For an event with a complicated course, the method breaks down the contributing factors along the timeline. It shows how conditions, decisions, and reactions together produce a course of events.
Complexitydifferent
MediumHighLowHigh
Timedifferent
1-3 WochenMehrere Tage bis Wochen45–90 min2-6 h
Participantsdifferent
5-12 Interviews2-63-103-10
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListMORT Worksheets, Findings per Branch, Corrective Actions, Systemic RecommendationsTheme clusters, Insight statements, Opportunity areasEvent Timeline, Causal Factor Chart, Cause List, Corrective Actions
Tagsno overlap
CustomerOutcomesNeeds
Root causeSafetySystemicIncident
SynthesisQualitativeRoot cause
CausalityIncidentRoot causeTimeline
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