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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A paper-based illustration representing Kano Model with its core stages and visible working result.
Product Discovery
Kano Model
A paper-based illustration representing WSJF with its core stages and visible working result.
Agile
WSJF
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight.When many tasks compete for the same capacity, it orders work by economic impact. It makes time lost, benefit, and effort comparable together.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.
Complexitydifferent
MediumMediumHighHigh
Timedifferent
1-3 Wochen1-2 Tage45-90 min90-180 min
Participantsdifferent
5-12 Interviews10-503-103-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListKano Matrix, Feature Classes, Priority ThemesRanked Backlog, Cost-of-Delay AssumptionsCoD Table, Prioritization Sequence
Tagsno overlap
CustomerOutcomesNeeds
SatisfactionPrioritizationCustomer
LeanEconomicsSequencePrioritization
PrioritizationDeliveryEconomicsDecision
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