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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Software Architecture Canvas method illustration showing its working structure
Architecture
Software Architecture Canvas
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.The Software Architecture Canvas reduces a system to the most important architecture decisions, constraints, and interfaces. It is useful when teams need a resilient overall picture quickly.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 Wochen2-4 h1-2 h1-3 h
Participantsdifferent
5-12 Interviews4-103-105-30
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListJourney Map, Pain-point List, Opportunity BacklogArchitecture Canvas, Goals, Constraints, Quality AttributesConsensus Clusters, Theme Titles, Priority Areas
Tagsno overlap
CustomerOutcomesNeeds
JourneyServiceService design
CanvasArchitectureAlignmentWorkshop
FacilitationConsensusWorkshopAlignment
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