View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Jobs to Be Done |  Decision Making Decision Matrix |  Product Strategy ICE Scoring |  Product Discovery Opportunity Scoring |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-3 Wochen | 45-90 min | 30-60 min | 60-120 min |
Participantsdifferent | 5-12 Interviews | 2-8 | 2-8 | 3-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Decision Matrix, Scoring Rationale, Selected Option | ICE Table, Top Idea List | Opportunity Score Table, Top Outcomes |
Tagsno overlap | CustomerOutcomesNeeds | DecisionCriteriaScoringTradeoffs | PrioritizationScoringGrowthDecision | PrioritizationDiscoveryOutcomesNeeds |