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| Criterion |  Product Discovery Jobs to Be Done |  Innovation Brainwriting |  Innovation Lotus Blossom |  Innovation Round Robin Brainstorming |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. | With unevenly distributed speaking time, the method brings every person into the contribution one after another. It prevents early voices from setting the direction while still producing a shared idea space. This makes participation plannable and the team's diversity visible. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-3 Wochen | 15-30 min | 45-90 min | 20-45 min |
Participantsdifferent | 5-12 Interviews | 3-12 | 3-10 | 4-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Idea sheets, Expanded concepts, Prioritized list | Lotus Diagram, Idea Themes, Shortlist | Idea List, Cluster, Shortlist |
Tagsno overlap | CustomerOutcomesNeeds | BrainstormingCollaborationInclusionIdeas | BrainstormingIdeationCreativityDivergenceWorkshop | BrainstormingIdeationFacilitationInclusionCreativity |