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| Criterion | ![]() Product Discovery Jobs to Be Done | ![]() Innovation Brainstorming | ![]() Product Discovery Opportunity Scoring | ![]() Innovation Lotus Blossom |
|---|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 Wochen | 30-60 min | 60-120 min | 45-90 min |
Participantsdifferent | 5-12 Interviews | 4-12 | 3-6 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Idea pool, Theme clusters, Shortlist | Opportunity Score Table, Top Outcomes | Lotus Diagram, Idea Themes, Shortlist |
Tagsno overlap | CustomerOutcomesNeeds | BrainstormingIdeationCreativityWorkshopDivergence | PrioritizationDiscoveryOutcomesNeeds | BrainstormingIdeationCreativityDivergenceWorkshop |



