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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
A paper-based illustration representing WSJF with its core stages and visible working result.
Agile
WSJF
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When many tasks compete for the same capacity, it orders work by economic impact. It makes time lost, benefit, and effort comparable together.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.
Complexitydifferent
MediumHighHighHigh
Timedifferent
2-4 h45-90 min0.5-2 Tage90-180 min
Participantsdifferent
4-103-106-123-8
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogRanked Backlog, Cost-of-Delay AssumptionsService Blueprint, Fail Points, Ownership MapCoD Table, Prioritization Sequence
Tagsno overlap
JourneyServiceService design
LeanEconomicsSequencePrioritization
Service designOperationsJourneyBlueprint
PrioritizationDeliveryEconomicsDecision
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