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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.When three perspectives matter at the same time, a Three-Circle Venn Diagram shows the overlaps and remainders precisely. It makes visible where shared effect arises and where only a partial perspective applies.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
2-4 h2-4 h60-90 min15-45 min
Participantsdifferent
4-103-123-62-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity Backlog7S Assessment, Alignment Gaps, Change ActionsSalience Diagram, Strategy per ClassVenn Diagram, Overlap Notes, Differentiators
Tagsno overlap
JourneyServiceService design
OrganizationStrategyAlignmentChange
StakeholdersFacilitationAlignmentGovernance
ComparisonFacilitationAlignment
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