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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Bottleneck Analysis.
Operations
Bottleneck Analysis
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For a flow that backs up at one point, the method looks for the capacity limit with the greatest leverage. It explains why extra effort elsewhere barely improves throughput.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
2-4 h1-3 h1-2 h30-60 min
Participantsdifferent
4-103-84-122-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogBottleneck Map, Flow Metrics, Improvement Options, Follow-up MeasuresAlignment Map, Open Issues, Decision QuestionsPower Interest Grid, Strategy per Stakeholder
Tagsno overlap
JourneyServiceService design
FlowMeasurementConstraints
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentPlanning
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