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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Theory of Change
Systems Thinking
Theory of Change
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Theory of Change translates a desired impact into a traceable chain of change. It makes assumptions, intermediate goals, and measurement points visible before a program is rolled out at scale.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
MediumHighMediumLow
Timedifferent
45-90 min2-6 hWochen bis Monate je Goal30-60 min
Participantsdifferent
3-84-123-102-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsTheory of Change Map, Assumptions, Outcome MeasuresGoals, Idea bank, Step-project list, Tasks, Learning reportsCounter Metric List, Guardrail Definitions
Tagsno overlap
OutcomesStrategyBehaviorPlanning
ImpactOutcomesSystems thinkingStrategy
RoadmapOutcomesPlanningExperiments
MetricsMeasurementStrategyExperiments
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