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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When product teams track many metrics, the view of the actual customer outcome easily gets lost. A North Star Metric bundles growth, usage, and value contribution into one signal that makes the system's direction visible.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.
Complexitysame
MediumMediumMedium
Timedifferent
45-90 min1-2 h1-2 h Setup, laufend
Participantsdifferent
3-83-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsNorth Star metric, Input metric tree, Measurement cadenceAARRR funnel, Metric baseline, Experiment backlog
Tagsno overlap
OutcomesStrategyBehaviorPlanning
GrowthMetricsAlignmentRetention
GrowthMetricsExperiments
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree