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| Criterion |  Product Strategy Impact Mapping |  Product Strategy ICE Scoring |  Product Strategy RICE Scoring |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 45-90 min | 30-60 min | 60-90 min | 45-90 min |
Participantsdifferent | 3-8 | 2-8 | 2-10 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | ICE Table, Top Idea List | RICE Scores, Ranked List, Assumption Log | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | PrioritizationScoringGrowthDecision | PrioritizationScoringRoadmapTradeoffs | GrowthStrategyMarketPortfolio |